Category
Apps published on the App Store and Google Play, from the first screen through Apple's and Google's reviews.
An app does not end at the last screen: it ends when Apple and Google have accepted it. Both apps below went through those reviews, from submission to release — listings, screenshots and back-and-forth included.
We start from what is blocking today, not from a feature list. A shared budget and a marketplace do not have the same three essential screens.
Submission to the App Store and Google Play, listings written, screenshots produced, review feedback answered. It is real work, and it is part of the project.
Accounts, data, notifications, payments: a mobile app is a complete piece of software, not a shopfront to install.
Personal finance · Studio product
Keeping a budget together happens in a shared spreadsheet, or not at all. Someone fronts an expense, nobody knows where the month stands, and the conversation always comes back to the same place: who paid for what.
Read the case study
Marketplace · UAE
Buying and selling second-hand among expatriates happens in messaging groups, where a listing disappears under the chatter within an hour and you never know who you're talking to.
Read the case study